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Cirad

Acesso aos mercados para a agricultura familiar: uma leitura pela reciprocidade e a economia solidaria

The article deals with the marketing of family farmers agricultural products from a reflection about the interactions between practices and logics of market exchange on one side and practices of reciprocity on the other. The paper, examines how farmers' organizations and public policies can dialogue and operationalize solutions around marketing, in particular through actions often referred as solidarity economy. The text has two parts. The first brings some elements of the Brazilian context and about the theoretical framework of solidarity economy and fair trade. The second part offers a reflection on the role of family farming organization to implement articulation forms between economy of reciprocity and exchange economy. (Résumé d'auteur)

Mots-clés : organisation paysanne; politique agricole; marché; certification; troc; comportement social; sociologie; système de valeurs; groupe d'intérêt; exploitation agricole familiale; petite exploitation agricole; produit agricole; commercialisation; brésil; politique publique; commerce équitable

Thématique : Commerce, commercialisation et distribution; Economie familiale et artisanale; Sociologie rurale et sécurité sociale; Coopératives

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