Cotton cultivation, often highlighted for its excessive consumption of plant protection products, is taken as a model to illustrate the development of the ideas and practices of crop protection over the last 50 years. Cotton is grown in 69 countries on 30-35 million hectares and the production exceeded 20 million tones of lint in recent years. Despite the continual improvement in the performance of chemical control strategies, harvest losses remain very high, of about 30%. The largest consumer of pesticides in the world, the cotton production system has the advantage of having been an experimental model for many crop protection programmes under various agronomic conditions and in the presence of diverse pest complexes. Without attempting an exhaustive bibliography, this review explores how and why the ideas underlying crop protection have significantly evolved since the advent of synthetic pesticides. After a spectacular demonstration of yield growth through the application of chemical control, cotton production was rapidly confronted by the secondary effects of this control. These included the appearance of evolved insecticide resistance and the appearance of new damage caused by pests considered up to then as of only secondary importance. In extreme cases, the economic viability of the production systems themselves have been compromised following increases in the application rate and frequency of insecticidal treatments. In general, harvest losses have remained high despite the constantly improving technical performance of pest control chemicals. Two models of the future of crop protection can be drawn: total pest management which involves the eradication of pests, and integrated pest management (IPM), which aims at the management of pest populations below economic thresholds by a mixture of chemical control and a suite of alternative control measures. The first method, total pest management is limited in agricultural systems to particular cases in which the pest